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Core Values: Are They Good For Your Business?

Switch & Shift recently published a thought-provoking article around core values that got us thinking about an exercise commonly conducted in our Executive Challenge program. To kick-off the day, teams work to define their core values that will guide them throughout the experience. Oftentimes, teams choose values that sound great on paper but are difficult to embody. As the author of this post suggests, choose values that are supportive of your unique culture and value proposition and they will better serve you, your employees, and the business. 

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